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Customer Center Survey Responses Chart

The Customer Center Survey Responses chart breaks down the survey responses from customers who have interacted with the Customer Center by the selected response option so you can see why customers are cancelling, changing plans, or asking for refunds, and how the reasons are trending over time.

Supported SDK versions

Your app must use the following versions of the SDK and implement the Customer Center to be able to show data in this chart:

PlatformPackageRequired Version
Native iOSRevenueCatUI5.14.0 and higher
Native Androidcom.revenuecat.purchases:purchases-ui8.12.2 and higher
React Nativereact-native-purchases-ui8.7.0 and higher
Flutterpurchases_ui_flutter8.6.0 and higher
Kotlin Multiplatformcom.revenuecat.purchases:purchases-kmp-ui1.7.0 and higher
Capacitor@revenuecat/purchases-capacitor-ui10.3.1 and higher

Available settings

  • Filters: Yes
  • Segments: Yes

How to use Customer Center Survey Responses in your business

You might use this chart to track the total number of survey responses occurring over time, or to understand the mix of answers that your customers most commonly select. It may be especially useful to track changes in the portion of cancellations coming from each reason over time (tip: use the 100% Stacked column chart type for this), to understand if there are specific moments where the mix shifts that might be attributable to audience or product changes.

📘Analyzing mix shift over time

Use the 100% Stacked column chart type to most easily analyze mix shift over time.

Calculation

For each period we count the volume of survey responses that occurred in that period, broken down by the response option selected. Those possible response options are configured in the Customer Center settings. By default, the following response options are configured for the cancellation management option:

  1. Too expensive
  2. Don't use the app
  3. Bought by mistake